Communications, Media and Public Relations

Communication is the key to bringing your product to life on any business landscape. Make a splash!

Press Releases, E-Newsletters, Blogs and Social

Enhancing your product or business message via press releases, e-newsletters, social postings and blog-style articles all contribute to creating awareness for your business.

This raised awareness of your business helps the target audience engage, create affinity and ultimately, stimulate booking enquiries.

Regrettably, there can be so much focus on other elements in the marketing mix, (such as advertising, channels of distribution, pricing and commissions) that PR communication is often overlooked.

Media Educationals and Familiarisation Visits

Having media experience your business is the best way of them understanding what you have to offer.

One of Trish’s first roles was to pitch to media and create itineraries that armed them with content to write stories.

With years of experience Trish is easily able to facilitate media famil programmes.

Alternatively, take Trish’s one-on-one marketing publicity course and drive your own PR strategy.

Cost Effective Marketing

Overlooking PR is particularly ironic, as communications is one of the most cost-effective forms of marketing.

The investment in a well-distributed press release is infinitesimal compared to the media exposure, if it is picked up. Plus, the story has added credibility and integrity.

Innovative and Quirky

Enhancing your marketing through communication is most successful if your message is innovative, features something new, celebrates an accolade or is just simply a little bit quirky.

There are no guarantees, but having a story that is well-defined and unique all increases your chances of additional exposure.

Take the next step and rev up your marketing by ensuring that your communications tell your story to your audience.

Next Steps

Contact Trish today to:-
• Brainstorming possible story angles and messages
• Developing strategies for releases
• Implementing a timeline for releases, newsletter and blog-style article
• Creating an overall integrated timetable of communications activities.